People Are Arguing Over How To Say Primark, But The Company Has Spoken

For years, I kept telling people GIF was pronounced with a J sound, and people wouldn’t believe me. Why would they? Until the creator speaks up and corrects people, it’s everyone’s opinion versus everyone else, especially if they’ve been saying it all their lives the same way.

That’s not the case with Primark anymore, a well-known clothing company, as the company recently spoke up on how to properly pronounce the their name.

While some people might think the pronunciation of a huge chain is pointless, and there should be plenty of other things to focus on, people can’t help but talk about it.

Heck, even former employees are chiming in, letting the public know that it’s ‘preemark.’

Plot twist! The company has a blurb now in their help section on the way they prefer to say it. The results are in…Under the question ‘How do you pronounce Primark?’, it says: “That’s a very good question. We like to use Pr-Eye-Mark.”

Now we know, it’s Primeark/Pr-eye-mark. With an elongated ‘i’ sound. Nice try, Scotland!