Rob Yanov, the person who created the Apple logo, has given us details on how he came up with the design: “I bought a whole bag of apples, placed them in a bowl, and spent time drawing them for a week, trying to break the image down into something simple. Taking a bite out of an apple was part of the experiment, and completely by coincidence I realized that ’bite’ sounded exactly the same as the computer term ’byte’”
Toblerone, the well-known chocolate company based in Bern, Switzerland, has a hidden shape of a bear in its logo. Probably because Bern is often called the city of bears.
The current design of the Adidas brand (which is derived from its founder, Adolf Dassler) consists of three stripes at an angle, which together forms a triangle. This symbolizes a mountain, which is said to represent the difficulties that all athletes have to go through.
The Toyota logo represents a stylized representation of the eye of a needle with a thread passing through it. This hints at the company’s past which comes from a time when the company produced weaving machines. The individual parts of the logo also spell out the letters of the company’s name, which is pretty awesome if you ask me.
The new special design is supposedly based on secret themes, such as the Earth’s magnetic field, Feng shui, Pythagoras, geodynamics, the theory of relativity, and the golden ratio. The designer has also revealed that the logo makes reference to the Mona Lisa, the Parthenon, and even René Descartes. It is also known that the red, white and blue colors have always portrayed the American flag.
In the Beats logo, the letter ’B’ looks like a person that’s wearing headphones.
The logo of Pinterest has a hidden pin in the letter P, which is to represent the notion of “pinning” a photo from the web that their users like onto their notice board.
Most people believe that the Hyundai logo is just the first letter of its name, “H”. But the letter ’Н’ actually symbolizes two people shaking hands.
The pink-colored part of the Baskin-Robbins logo makes up the number 31, which represents the 31 different flavors of ice cream that Baskin-Robbins used to sell.
Amazon’s logo seems to be nothing really special. The orange arrow is supposed to be comparable to a smile, as the company wants its customers to be happy and satisfied with their purchases. The arrow is also drawn between the letters ’A’ and ’Z’, which hints that the company sells every product possible, (all products from A to Z).